ZOCTOPublishing

Book marketing

We Don't Stop at Publication.

A strong launch starts before release day and continues long after it. We build a practical marketing lifecycle around your book and audience.

Phase 01

Pre-launch

  • Positioning
  • Cover reveal
  • Author announcement
  • Landing page
  • Advance copies
  • Reviews
  • Pre-launch content

Phase 02

Launch

  • Digital campaign
  • PR
  • Social media
  • Email
  • Interviews
  • Webinar
  • Book launch
  • Paid advertising

Phase 03

Post-launch

  • Reviews
  • Content marketing
  • Author interviews
  • SEO
  • Social campaigns
  • Institutional sales
  • Continued advertising
  • Audience development

Begin your publishing journey

Have a Book Inside You?

Tell us about it. We'll help you take it from idea to reader.

Start Your Book